UDEN AND PUTNAM TO JOIN THE MARKETING STORE

Tim Uden, creative director at Chemistry, has joined The Marketing Store as deputy creative director, while Jamie Putnam, creative partner at KLP is also set to the join the creative team, as head of copy.
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WHEN FMCG BRANDS BECOME RETAILERS

The Marketing Store planning and strategy director Wendy Lanchin, discusses whether it is a good idea for FMCG brands to become retailers, as part of the Marketing Society Forum, in this weeks edition of Marketing Magazine.
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HELPING MCDONALD'S SCORE AN EASY WIN

McDonald's has launched the latest version of its McDonald's Monopoly across all ot its 1200 restaurants in the UK, with a huge range of prizes including tickets to the FIFA World Cup Finals in South Africa.
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TMS: A MARKETING MAGAZINE TOP 10

For the second year in a row, The Marketing Store London has earned 6th place in Marketing Magazine's top direct marketing and sales promotion league table for 2010.
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THE MARKETING STORE: A CAMPAIGN MAGAZINE TOP 15 AGENCY

The Marketing Store gained the number 11 spot in Campaign magazine's top direct marketing/sales promotion agencies league table, for 2010.
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THE TOP TEN SUPPLIERS YOU NEED TO KNOW

Marketing Week have chosen The Marketing Store as one of the suppliers you need to know for 2010.
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GET TO THE POINT

Wendy Lanchin, The Marketing Store's planning and strategy director, discusses the future of in-store marketing in Retail Week.
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GATORADES BIGGEST ON PACK PROMOTION

Gatorade is rolling out its biggest UK on-pack promotion called 'Gatorade Gives Back.' Created by The Marketing Store, the year-long promotion will launch across the UK later this month and will give consumers the chance to collect points and redeem them against sports related rewards.
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ON COURSE TO CLIMB UP THE CAREER LADDER

Clare Myerson, the European people and practices manager tells Marketing Week that employees at The Marketing Store can expect to go on structured and rewarding personal development journeys so they can build their own personal brand within the agency.
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THE MARKETING STORE: A-LISTED

The Marketing Store's Mike Cavers has once again gained a spot in Campaign Magazine's A-List for 2010.
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INNOVATION IS THE TICKET

In this weeks edition of Marketing Week, Mike Cavers, executive creative director at The Marketing Store, warns that the digital innovations now possible as part of integrated campaigns may make it harder for brands to stand out, especially those not fully up to speed with how consumers are acting these days.
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THE MARKETING STORE LANDS CHEESTRINGS ACCOUNT

Kerry Foods has appointed The Marketing Store to its direct marketing account for Cheestrings after a pitch against undisclosed agencies. There was no incumbent.
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INDUSTRY NEEDS TO GET IN TOUCH WITH EMOTIONS

Simon Marshall commentary on Rory Sutherlands call for better consumer insight was featured in this weeks edition of Campaign (15th May).
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CONNECT WITH THE CONSUMER

The Marketing Store's managing director Simon Marshall writes into Marketing Week.
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THE MARKETING STORE HIRES CAVERS

The Marketing Store has hired Make Cavers as their executive creative director - Europe.
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McDONALD'S BEEFS UP MONOPOLY PROMOTION

Strategic marketing agency The Marketing Store has devised McDonald’s largest ever UK promotional gaming campaign.
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THE HIDDEN SHOPPER: FIVE INCONVENIENT TRUTHS

Strategic marketing agency The Marketing Store has analysed the ‘perceived wisdoms’ that shape the majority of retail marketing strategies.
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THE MARKETING STORE HIRES NEW PLANNING CHIEF

Strategic marketing agency The Marketing Store is expanding its senior management team with the appointments of Wendy Lanchin as director of planning and strategy and James Hoxley as senior group head of creative.
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MARKETING MAGAZINE'S TOP DIRECT MARKETING AGENCIES

In the year when we mark the 200th anniversary of Charles Darwin's birth, phrases used by the great scientist, such as 'natural selection', have never been more apt as a description of the state of the direct marketing (DM) and sales promotion (SP) industry.
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JUDGING AND BLOGGING IN CANNES: AUG 2008

Shelford Chandler, executive creative director for The Marketing Store, reports on judging the Cannes Lions last month.
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IN THE HOT SEAT: MAR 2008

Recently arrived managing director Simon Marshall tells Julia Buchanan why TMS is the ideal challenge.
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THE MARKETING STORE HIRES CHRISTIANO DE ABREU

The Marketing Store has appointed Christiano De Abreu, formerly experience director at Razorfish, as digital creative director, just months after hiring the award-winning Mike Cavers as executive creative director.
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DIRECT CHOICE: GOOGLE MAPS FOR MOBILE: AUG 2008

When Google took on experiential agency Sense to raise awareness of its mobile services, the curiosity of the industry was piqued. This was the first time the company had employed a below-the-line agency.
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